Running a Business as One System Instead of Separate Departments Ahmed Abuswa, Head of E-Commerce Operations at Modonix • October 2026 A business rarely fails in one department at a time. A planning decision made in purchasing changes what sales can promise. A pricing restriction on a marketplace undoes work already done in content. Treat […]
Why More Traffic Doesn’t Mean a Healthier Business Ahmed Abuswa, Head of E-Commerce Operations at Modonix • October 2026 Push harder on acquisition and the mix of channels and buyers you reach starts shifting. Early customers come from the cheapest, most responsive segments; later ones cost more to win because you are now buying attention […]
Spending on a Fix Before You Measure the Problem Costs More Than the Fix Ahmed Abuswa, Head of E-Commerce Operations at Modonix • October 2026 A fulfillment delay gets blamed on the warehouse, so the warehouse gets more staff and a new system, while the actual bottleneck sits with a supplier or an inbound carrier […]
