When to Use FBA and When Not To: The Operator’s Cost Framework By Ahmed Abuswa, Head of E-Commerce Operations at Modonix. Updated May 2026. A mechanism-level breakdown of where Fulfillment by Amazon quietly removes margin, and the specific conditions under which Fulfillment by Merchant is the more profitable route. 1. The Fee Stack: Why FBA […]
When to Cut Products From Your Catalog: The Operator’s Decision Framework for SKU Rationalization, Liquidation, and Capital Recovery Updated April 2026 • By Ahmed Abuswa, Head of E-Commerce Operations at Modonix • 15 min read Cutting products from a catalog is one of the most expensive decisions an operator delays, because the cost of holding […]
How Smart E-Commerce Teams Use Data to Manage Suppliers Proactively By Ahmed Abuswa, Head of E-Commerce Operations at Modonix | Updated April 2026 In This Guide Why Reactive Supplier Management Always Loses When Suppliers Take Payment and Disappear Quality Failures and the Hidden Cost of Defective Inventory Late Shipments, Stockouts, and Broken Marketplace Rankings Specification […]
The Power of a Unified Inventory Across Marketplaces By Ahmed Abuswa, Head of E-Commerce Operations at Modonix • Updated April 2026 • 14 min read If your inventory count on Shopify is different from your Amazon seller dashboard, different from your eBay listing, and different from what the warehouse actually has on the shelf, you […]
Choosing the Right Shipping Platform for Your E-commerce Operation If you’re scaling an e-commerce business, shipping software isn’t just a convenience—it’s a critical part of your operational strategy. Two of the most talked-about platforms in the space are ShipStation and EasyPost. But while both offer ways to manage shipping, they solve different problems in different […]
SEO vs CRO: Where to Focus First? | Modonix By Ahmed Abuswa | Updated April 2026 | Modonix Blog SEO vs CRO: Where to Focus First? Every operator eventually arrives at the same arithmetic problem: traffic is climbing, ad spend is growing, and revenue refuses to move. The Google Analytics chart curves upward. The bank […]
Scaling Ad Spend Without Losing Efficiency | Modonix Scaling Ad Spend Without Losing Efficiency: The Operator’s Guide to Profitable Growth By Ahmed Abuswa, Modonix | Updated April 2026 | Deep-dive for e-commerce operators managing paid acquisition at scale Most operators learn the scaling problem the wrong way: they double the budget, watch revenue go up, and […]
Turn Your Site Search Into a Conversion and SEO Powerhouse When people think about SEO, they often focus on what happens off-site—backlinks, Google rankings, and content marketing. But what happens on your website matters just as much. One powerful yet overlooked way to improve conversions and user experience is to optimize on-site search. Done right, […]
Why Your ROAS Doesn’t Reflect Reality (And How to Fix It Across Any Ad Platform) By Ahmed Abuswa, Head of E-Commerce Operations at Modonix • Updated May 2026 • 16 min read Return on ad spend is the most trusted number on a typical operator dashboard and also the least reliable. The platform calculates it, […]
Why Marketplace Returns Are Eating Your Margins, and How to Stop It By Ahmed Abuswa, Head of E-Commerce Operations at Modonix. Updated May 2026. A mechanism-level breakdown of how returns convert profitable sales into losses, and the operational systems that contain the damage instead of absorbing it. 1. The Double-Shipping Tax: When Every Sale Becomes […]
